Vela Lasagabaster Dental Clinic
Identity and interior design
Clínica dental Vela Lasagabaster
Arauna Studio and 131gd
Dani Rubio, Esteve Padilla, Mireia Sandoval, Raimond Pinto
Dental clinic specializing in invisible orthodontics for both children and adults. To make their complex name easy to remind, we designed a symbol that synthesizes and represents it, by using the initials VL with the principle of invisibility: showing the invisible figure through its shadow. The geometry of the logo serves as a structure for a flexible visual system, which is capable of adapting to stationery, communication, space graphics, audiovisual products, and so on.
The visual language is of paramount importance on the building’s façade, where a reciprocal game of lights is generated between the city and the clinic, thanks to methacrylate panels that absorb natural daylight and artificial lighting at night. The project was thought from a global perspective, linking both graphics and space through the same design concept.